Brand register
Brands we carry
Hood, Ben & Jerry's, Häagen-Dazs, Giffords, Bliss, Old New England, Blue Bunny, Popsicle, Good Humor, Breyers, Rich's, M&M / Mars, and Nestlé. A merchandising register, not a scoop wall.
Chapter 01
The register lives here, not on a contact page
The names we actually carry: Hood, Ben & Jerry's, Häagen-Dazs, plus Giffords Tubs, Bliss, Old New England, Blue Bunny, Popsicle, Good Humor, Breyers, Rich's Ice Cream, M&M / Mars, and Nestlé products.
The old homepage pointed people at the contact page for this list. That was wrong. The register belongs on its own route so a store buyer can read it before they call William at (203) 934-5576.
Novelty ice cream bars packed in an upright freezer at Joe's Ice Cream
Manufacturer marks are the catalog, not a rival jacket
The Blue Bunny wrap on the box truck and the Häagen-Dazs and Ben & Jerry's doors in the warehouse are the brands we distribute. They are not someone else's photography and they are not a clipart cone wall.
Novelties, pints, and tubs sit in different doors. We collapse the remainder under those three families instead of hanging a 16-flavor scoop grid on a wholesale site.
Chapter 03
Aftercare is restock cadence
Weekly versus bi-weekly is the real aftercare question. A door that goes empty on Thursday before a Saturday drop is a phone call, not a new parlor visit.
Call Jack at (203) 843-2848 when the case is short. Soft-serve supplies, candy, soda, and juices can ride with the next ice cream order from the West Haven warehouse.
Joe's Ice Cream brand register, West Haven. Call (203) 934-5576.